Knowledge Base

The United Kingdom remains a lucrative e-commerce market, with Amazon UK being one of the primary gateways to millions of British consumers. However, post-Brexit regulations and UK-specific tax laws have added complexity for foreign businesses — especially for companies based in the EU or the United...

Expanding into the European market offers incredible growth potential for Amazon sellers — but navigating the complex landscape of EU regulations can be overwhelming. From product compliance to VAT obligations, each regulation is critical in ensuring your business runs smoothly without the risk of f...

Selling cosmetics and personal care products on Amazon in the EU opens doors to millions of new customers — but it also means navigating a maze of strict compliance rules. The EU Cosmetics Regulation (EC) No. 1223/2009 sets precise requirements for product safety, labeling, and documentation. Failin...

Entering the European Amazon marketplace is a significant opportunity — but it comes with a unique set of rules, tax obligations, and market-specific expectations. What works in the U.S. or Canada often won’t work in Europe, and failing to adapt can cost you time, money, and growth potential. ⸻ Un...

If you sell on Amazon in France or Germany, Extended Producer Responsibility (EPR) is not optional — it’s the law. Whether an EU-based seller or a U.S. brand expanding into Europe, you must comply with packaging and product take-back regulations before listing your goods. How does it affect Amazon ...

Selling on Amazon in Europe means navigating the complex world of VAT (Value-Added Tax) — a legal requirement in every country where you store inventory or exceed distance selling thresholds. As Amazon continues to expand across the continent, understanding where and how to register for VAT is essen...

France is one of the most important marketplaces on Amazon Europe. Registering for French VAT is mandatory if you store goods in France or reach French customers. Whether your business is based in the EU or outside it, you must understand the rules, obligations, and differences in the VAT registrat...

Italy is a growing and highly active Amazon marketplace in Europe. If you sell on Amazon.it or store goods in Italian fulfillment centers, registering for Italian VAT is mandatory. This article explains how VAT registration in Italy works for EU-based and non-EU businesses and how staying compliant...

Spain is a vibrant and growing Amazon market in Southern Europe. If you sell on Amazon.es or use FBA to store inventory in Spain, you are legally required to register for Spanish VAT. This article explains the VAT registration process in Spain for EU-based and non-EU businesses, the role of a fisca...

Poland is a key logistics hub in Central Europe and home to Amazon’s large fulfillment centers (like WRO1 and SZZ1). If you store goods in Poland or sell to Polish customers via Amazon, you’re legally required to register for VAT in Poland. In this article, we’ll break down the registration process...

Your Guide to Compliance, Packaging, and Navigating EU Regulations Selling products on Amazon in the European Union isn’t just about uploading listings and shipping your goods. CE marking is one of the most critical — and often misunderstood — aspects. If your product requires CE marking and isn’...

Selling products with batteries in the EU – especially on Amazon Europe – can feel like navigating a regulatory minefield. The European Union has strict Battery Directive compliance requirements that sellers must meet, from country-specific registrations to specialized product labels. The challenge ...

Selling dietary supplements on Amazon in Europe can be lucrative, but it has strict regulatory requirements. What works in the U.S. may not be legal — or compliant — in the EU. In this article, we explain how to enter the European Amazon market with U.S.-made supplements legally, what compliance ...

If you’re planning to sell toys in the European Union, you need to understand one thing above all: compliance with the EU Toy Safety Directive is not optional. Whether you’re selling on Amazon Europe or through your own webshop, every toy must meet strict safety, labeling, and documentation requirem...

Let’s say that our goods are already in Europe in a warehouse in Czechia, and Amazon decides to move them to a warehouse in Germany so they are closer to the customer. The goods leave the Czech market and enter the German market. This is called intra-community transfer of goods. We don’t charge Cze...

What does it mean that Amazon is a marketplace, or more precisely, a marketplace facilitator according to the EU VAT directive 2021? A marketplace facilitator operates an online platform where third-party sellers can list and sell their products to consumers. The marketplace facilitator plays a sig...

We assume you are already familiar with the basics of VAT in the EU. If not, take a look at Amazon’s summary. Secondly, we assume you are interested in how VAT works in detail. The internet contains basic information, but the nitty gritty details are hard to find. The scheme above shows how a U.S. ...

Expanding your Amazon business to Germany comes with Value Added Tax (VAT) obligations. Any company storing goods in Germany (e.g., via FBA warehouses) or making taxable sales there must register for German VAT. Foreign companies have a zero VAT registration threshold in Germany, meaning you must re...